Sierra Quitiquit: How Did I Get Here

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I was doing my morning internet stumble, searching for cool rad things to fill my time and enjoyment when all of a sudden I came across a video about Sierra Quitiquit. A Professional Skier, not to mention the uber famous American Eagle model who is pretty much all over the world thanks to AE’s genius marketing.

But, none-the-less this teaser trailer for the upcoming movie caught me eye. Love the visuals and rawness. Really digging seeing all of these lifetyle videos coming out. It’s a breath of fresh air compared to all of the lame scripted stuff as of late.

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Christmas Tree Time-lapse

This year, we purchased a gorgeous Christmas Tree… but being a photographer and all… of course I had to take a time-lapse!

Restart from Scratch

I think honestly this is the 3rd or maybe 7th time I’ve restarted my personal blog. Each time I rebrand to something “business-y” I always end up a few months later converting it back into a personal blog.

So, we’ll see what happens.

But this time around, I lost all of my images in the transfer. It was a stupid mistake that I’l well aware of… being a website developer and all… but none-the-less they are gone.

I had to go back and delete all of my old blog posts that used primarily images, and through the process I ended up deleted pretty much all of them besides a few editorial pieces I really enjoyed.

Thus, here we are again. Back to square one. Hoping I don’t delete everything again in the next few months.

No promises.

Being Creative is a Gift and Curse (01)

I’ve been a professional creative since I was 17 years old. I make that as the beginning because thats when I officially had a full time job doing just creative services like video, photography, and marketing.

Over the last 5 years as a professional creative I’ve learned some really good things to help be direct my creative path into the future.

I’ve also learned that bring a “professional” holds back your creativity more then you would know.

This topics has been on my mind for a long while, and I thought now is the perfect time to write it because I am once again in the full time creative field working for an amazing business.

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Don't Be Sleazy

It boggles my mind in today’s world how businesses think their customers are dumb, It almost makes me feel insulted. One of the biggest attributes to your marketing and your brands success is the ability to give your customers and clients credit.

When you tell someone they are smart, awesome, excited, or [insert other positive word here] they are more apt to continue to listen to you. When you think about it, who doesn’t like to be complimented?

The opposite is also true, when you try to pull the wool over your potential buyers eyes it makes them turned off and a lot less likely to continue the sale. But if that’s true, then why do so many businesses rely on tricky and sleazy tactics to get sales?

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